The art of the perfect fit

Marketing Manager, Auction House

Posted: 26.04.2024
Contract Type: Full-time
Job Type: Permanent
Pay: Negotiable
Location: South East UK
Tenure: Permanent
Job description:

Our client is a market leading auction business in the South East. Due to growth in the business they are looking for an experienced Marketing Manager to join the team. This is an excellent opportunity to develop your career in a company with a well-established and respected name, which is striving to gear up to meet the demands of the modern market. A small team of specialists, administrative and operational staff delivers a range of varied auctions each month for our loyal and expanding client base, with an international reach. The business has grown successfully over the years, and we continue to develop the brand and source more clients through new platforms.

We are seeking a self-driven, inquisitive and analytical marketeer with a broad understanding of how to influence and optimise the end-to-end customer journey, and a passion for delivering a engaging customer experience. You’ll understand how to prioritise effectively, to deliver impactful marketing initiatives; you’ll enjoy remaining up to date with digital marketing disciplines and developing your skills through self-learning.

Main duties and responsibilities:

Develop and deliver a multi-channel marketing plan to attract, convert and retain new and existing clients

 Managing paid acquisition campaigns (ppc, social media)

  • Managing social media posting schedule (and scheduling tools) that deliver strong engagement
  • Writing SEO optimised content with real value adding “pulling in power”
  • Setting up and analysing google analytics key metrics
  • Implementing email marketing principles and how to create automated campaigns
  • Create pre and post-auction client communication
  • Plan & Schedule valuation days

Managing traditional media channels

  • Managing print media campaign and liaising with agency
  • Event planning
  • Press liaison

Budget and spend management

  •  Experience of making a marketing budget go further
  • Track record of prioritising spend effectively to get the best return

Brand management

  • Brand compliance across all outputs
  • Great attention to detail
  • Ensure all marketing communications are of highest quality

The candidate:

  • Energetic and creative
  • A self-starter
  • Excellent interpersonal and communication skills, including good written and spoken English
  • Effective process management, including ability to work to strict deadlines
  • Versatility and ability to multi-task and prioritise
  • Diligent follow-up skills and attention to detail
  • Proficiency in Microsoft office suite (Word, Excel, Powerpoint)
  • Ability to work collaboratively, team player
  • Bachelor’s degree in Marketing/Advertising, or equivalent experience in a similar role